Aurelle
a feeling, bottled.Project
Fragrance · Web Design
Industry
Beauty & fragrance
Delivered by
RAEN.Agency
the full website ↓ scroll inside
A sensorial digital world for a fragrance house — sculptural imagery, intimate storytelling and a collection built around memory.
01The challenge
Aurelle needed to translate something invisible and deeply personal — scent — into an expressive online experience.
02Our approach
We treated each fragrance as its own world, combining tactile still life, restrained movement and evocative copy to make discovery feel personal.
03What we built
- Fragrance collection showcase
- Scent-family storytelling
- Editorial brand story
- Guided product discovery